Privacy Policy
Last updated: 22 July 2026
1. Who We Are
Baymont Nutrition Ltd ("we", "us", "our") is the data controller responsible for your personal data. Our registered address is 12 Wellness Square, London EC1A 1BB, United Kingdom. You can contact us at privacy@vitaclean.world.
This Privacy Policy explains how we collect, use, store and share your personal data when you visit https://vitaclean.world ("the Site") or purchase a product from us.
2. Data We Collect
We may collect the following categories of personal data:
- Identity data: full name.
- Contact data: phone number, email address, postal/delivery address.
- Transaction data: product ordered, quantity, price, order reference.
- Technical data: IP address, browser type and version, time zone, browser plug-in types, operating system, platform and other technology on the devices you use to access the Site.
- Usage data: information about how you use our Site, pages visited, referring URLs.
- Marketing & communications data: your preferences in receiving communications from us and your communication preferences.
- UTM / advertising parameters: source, medium, campaign, term, content and Google Click ID (gclid) if present in the URL when you visit the Site - used solely for internal traffic attribution.
We do not collect any Special Categories of personal data (health, racial origin, religious beliefs, etc.).
3. How We Use Your Data
We use your personal data for the following purposes:
- To process and fulfil your order, including confirming delivery details with you by phone.
- To respond to enquiries submitted via our contact form.
- To comply with our legal obligations (e.g. keeping records for tax purposes).
- To improve our website and understand how visitors use it (analytics - only where you have consented via the cookie banner).
- To send you transactional communications related to your order (e.g. dispatch confirmation).
We will only send you direct marketing communications if you have expressly opted in. You can unsubscribe at any time.
4. Legal Basis for Processing
We process your personal data under the following lawful bases (UK GDPR Article 6):
- Contract (Article 6(1)(b)): processing your order and delivering your purchase.
- Legitimate interests (Article 6(1)(f)): preventing fraud, improving our Site, internal analytics where we have balanced our interests against yours.
- Legal obligation (Article 6(1)(c)): accounting, tax record-keeping and responding to lawful requests.
- Consent (Article 6(1)(a)): placing non-essential cookies and using analytics tools where you have accepted via our cookie banner. You may withdraw consent at any time by clearing your cookies and re-selecting "Reject Non-Essential".
5. Sharing Your Data
We do not sell your personal data. We may share data with:
- Delivery partners: couriers and logistics providers who need your name and address to fulfil your order.
- Payment processors: if applicable (payment-on-delivery orders do not require card data from us).
- IT service providers: hosting, email and website infrastructure providers acting as data processors under contract.
- Analytics providers: Google Analytics (where you have consented). Google may transfer data to the United States - see section 9.
- Legal & regulatory authorities: where required by law, court order or regulatory obligation.
All third-party processors are required to protect your data in accordance with applicable law and our data processing agreements.
6. Data Retention
We retain your personal data only for as long as necessary:
- Order data: 7 years for accounting and tax purposes.
- Contact enquiries: up to 2 years from the date of your enquiry, unless an ongoing relationship exists.
- Analytics data: as configured in Google Analytics (default 26 months), subject to your consent.
- Cookie preferences: stored locally in your browser until cleared.
After the applicable retention period, personal data is securely deleted or anonymised.
7. Your Rights
Under UK GDPR and the Data Protection Act 2018 you have the following rights:
- Right of access: to request a copy of the personal data we hold about you.
- Right to rectification: to ask us to correct inaccurate or incomplete data.
- Right to erasure: to ask us to delete your data in certain circumstances.
- Right to restriction: to ask us to restrict processing in certain circumstances.
- Right to data portability: to receive your data in a structured, machine-readable format.
- Right to object: to object to processing based on legitimate interests or for direct marketing.
- Right to withdraw consent: at any time where processing is consent-based, without affecting the lawfulness of prior processing.
- Right not to be subject to solely automated decisions with significant legal effect.
To exercise any of these rights, contact us at privacy@vitaclean.world. We will respond within one calendar month.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the supervisory authority for data protection in the UK: ico.org.uk | 0303 123 1113.
8. Cookies
We use cookies and similar tracking technologies on the Site. Non-essential cookies (analytics, advertising) are only set after you have given explicit consent via our cookie banner. For full details of the cookies we use, their purpose and how to manage them, see our Cookie Policy.
9. International Data Transfers
Some of our service providers (such as Google Analytics) are based outside the UK/EEA and may transfer your data to countries that do not have equivalent data protection laws. Where such transfers occur, we ensure appropriate safeguards are in place, such as the International Data Transfer Agreement (IDTA) or Standard Contractual Clauses approved by the ICO. You can obtain further details by contacting us at privacy@vitaclean.world.
10. Children
Our Site and products are not directed at children under 16 years of age. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data about a child, please contact us immediately so we can delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page indicates when the policy was last revised. We encourage you to review this page periodically. Continued use of the Site after changes constitutes acceptance of the updated policy.
12. Contact Us & Supervisory Authority
For any privacy-related questions or to exercise your rights, contact us at:
Baymont Nutrition Ltd
12 Wellness Square, London EC1A 1BB, United Kingdom
Email: privacy@vitaclean.world
If you are not satisfied with our response, you have the right to complain to the Information Commissioner's Office (ICO):
Website: ico.org.uk | Telephone: 0303 123 1113